About Cheers Baby Co.™
Cheers Baby Co.™ started with a teething baby, an empty pint glass, and a moment that made everyone laugh.
In late summer 2024, we were at a pub in London with our godson, his mum, and his grandparents. He was teething, there was no teether to hand, and he reached straight for an empty pint glass. We jokingly cheers’d him, took a few photos, and laughed at how naturally he held it. Then, bizarrely, we saw almost the exact same thing happen again the very next day with a different family in a different pub!
That was the moment the idea started.
We went looking for a pint-shaped silicone teether to send to the parents as a gift. Nothing existed. And the more we thought about it, the more obvious it felt: baby gifting had become painfully predictable. The same safe, beige, forgettable presents again and again.
We wanted to create something different.
Something that still felt thoughtful and genuinely useful for baby, but had far more personality. Something gift-ready, memorable, and fun to give. Something parents would actually laugh at, pass around at the baby shower, and remember afterwards.
That is how Cheers Baby Co.™ was born.
Safe, practical, and designed with purpose
Our products may look playful, but the thinking behind them is serious.
Our Founder brings clinical insight from her background as a former Labour & Delivery nurse and International Board Certified Lactation Consultant. That experience helped shape our approach to teething, oral development, textures, and what babies actually want to chew.
Every product is made from premium LFGB silicone and is free from BPA, phthalates, PVC and latex. They are independently safety tested to UK standards and designed to be as practical as they are giftable.
A better alternative to boring baby gifts
We believe baby gifts should do more than earn a polite “aww.”
They should feel personal. They should stand out. They should make people laugh, smile, and say, “That is so them.”
Whether you are the fun aunt, the cool grandparent, the office best friend, or the parent building a wishlist that has a bit more character, Cheers Baby Co.™ was made for people who want something better than the usual.
Gift-ready, memorable, and made to be talked about
Our teethers are designed to get a reaction — not just because they look different, but because they combine humour, quality, and real function in one gift-ready package.
Because useful does not have to be boring.
Because safe does not have to be bland.
And because baby gifting could use a little more personality.
So here’s to mums, dads, babies, and the people who love buying for them.
Cheers,
The Cheers Baby Co.™ Team
P.S. You can find us on Instagram, Facebook and TikTok — and we love seeing your little ones with their favourites.